Best influencer marketing agencies in New York City

Published by Growth Partner Index Editorial Desk · Editorial policy

Influencer marketing agencies find creators, manage briefs and contracts, and increasingly run paid amplification of creator content. This page covers New York City. Agencies elsewhere in New York State are on the New York state page.

5 scored influencer marketing agencies with New York City-area offices are listed below, led by inBeat, Fieldtrip, Cherry Lane. Use the list to narrow to two or three calls.

The shortlist

Ranked by Growth Partner Confidence Score · agencies with a New York City-area office

  1. 1
    inBeat logo
    inBeat88.5/10090 Broad St, 2nd Floor, New York, NY

    inBeat is a performance creative agency that turns UGC and influencer partnerships into high-converting ads, with expertise in paid media and growth marketing.

    Full profileVisit website$250k–$1M/mo

  2. 2
    Fieldtrip logo
    Fieldtrip80/100New York, NY

    Fieldtrip is a modular, full-service agency uniting strategy, creative, and media, formed by the teams behind inBeat Agency and Bluethings.

    Full profileVisit website$50k–$250k/mo

  3. 3
    Cherry Lane logo
    Cherry Lane62/100 IndependentNew York, NY

    Cherry Lane is a growth marketing agency based in New York, NY working with B2B SaaS and B2B tech brands. Publishes 1 case study with named clients and measurable outcomes, including Typeform.

    Full profileVisit websiteNot disclosed

  4. 4
    Collectively logo
    Collectively60/100 IndependentNew York, NY

    Collectively is a growth marketing agency based in New York, NY working with Luxury and jewelry and Oral care / CPG brands. Publishes 3 case studies with named clients and measurable outcomes, including Tiffany & Co., Sensodyne, Delta Air Lines.

    Full profileVisit websiteNot disclosed

  5. 5
    Viral Nation logo
    Viral Nation59/100 IndependentNew York, NY

    Viral Nation is a growth marketing agency based in New York, NY working with Luxury hospitality and Beauty and cosmetics brands. Publishes 4 case studies with named clients and measurable outcomes, including MGM Resorts International, e.l.f. Cosmetics, smartwater.

    Full profileVisit websiteNot disclosed

What to look for

  • Ask how creators are vetted for audience fit and brand safety.
  • Ask whether whitelisting or allowlisting is included and for how long.
  • Agree up front how results are measured beyond views.

How we picked

Numbered agencies carry a published Growth Partner Confidence Score and an office in New York City or its metro.

Read the full Growth Partner Confidence Score methodology, or submit a correction if something here is wrong.

Frequently asked questions

What should an influencer agency handle?
Creator sourcing, outreach, contracts, content approvals and reporting. Stronger agencies also run paid amplification and negotiate usage rights.
Which influencer marketing agencies have offices in New York City?
inBeat (90 Broad St, 2nd Floor, New York, NY); Fieldtrip (New York, NY); Cherry Lane (New York, NY); Collectively (New York, NY); Viral Nation (New York, NY).
How much do influencer marketing agencies charge?
Expect a management fee plus creator fees; usage rights and paid amplification are often priced separately. Each profile lists the agency's disclosed budget band where available.
Is the featured partner the top-ranked agency?
No. Featured placements are disclosed Fieldtrip-network promotions. The numbered list is ordered only by published score.

Keep exploring

Ownership disclosure

Growth Partner Index is owned by Fieldtrip. Fieldtrip, inBeat, 9AM and Creative Milkshake are affiliated. Numbered order cannot be bought.